Pozzani approached us late in 2024 with some challenges that needed overcoming and a Magento implementation in need of some TLC and stabilisation. With security updates overdue, modules in need of review, and increasing demands for an improved user experience, the stakes were high
Meeting Google’s Core Web Vitals requirements added further urgency to their situation and they turned to us for a solution...
The answer was Miami...
Pozzani's Challenges
Security Risks
As technology evolves, security vulnerabilities become more apparent. Pozzani required critical updates to safeguard customer data and maintain trust
Outdated Modules
The modules were outdated, limiting functionality and causing inefficiencies
User Experience
The modern consumer expects fast, intuitive, and visually appealing websites. Pozzani’s UX needed a significant overhaul to stay competitive
Core Web Vitals
Google’s focus on metrics like loading speed, interactivity, and visual stability meant that Pozzani’s platform needed optimization to improve rankings and retain users
Why Miami?
Because it fits the bill perfectly!
Speed to market
With the urgency of their situation, we needed to implement a fix within 3 weeks! With a turnaround time of just over 2 weeks to get all 7 stores on Miami, we were able to relieve the stresses within the business and get Pozzani up and running very very quickly
Cost
Miami is a package that includes everything! Super fast hosting, the latest security updates and patches (always ongoing), operational improvements such as hundreds of automated tests, and of course the Miami frontend
All of this at low fixed cost was the perfect solution for Pozzani
The Results
-
14% increase in AOV
-
£16k saving on transaction processing fees
-
10% increase in conversion rate
-
8% reduction in ad spend
-
95% increase in time to market for new store launches
As well as the stats above, Pozzani also gained:
Improved Security
Regular updates and patches ensured that Pozzani’s platform was safeguarded against potential threats
Trusted Modules
Commercial extensions were added from our trusted partners (Aheadworks / Amasty)
Super-Fast Hosting
Enhanced hosting infrastructure dramatically improved site speed, ensuring quick load times across all seven brands thanks to MDOQ
Enhanced UX
All 7 of Pozzani's websites were revamped using the Miami frontend, which delivered a more intuitive and visually appealing experience, leading to increased customer satisfaction and engagement
"ZERO-1 have been first rate on what was an accelerated migration - We do have some bespoke functionality carried forward from our old website and this was migrated across and implemented in full. Having worked as an IT Director and programmer in the past, and having dealt with hundreds (if not thousands) of IT people, I rate the service from ZERO-1 as first class"
Ian Walmsley
Commercial Sales Director
Pozzani Pure Water Ltd
Interested in Miami and what it can do for your business?